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Blog / tips and opinions


September 22, 2010


Tutorials Adal Bermann 1 Comment

Welcome to the Basic Facebook Tutorial. This short lesson is intended for users who are new to facebook and want to get up and running quickly in this extremely popular Online Social Network. We will cover simple tasks such as participating in friend’s conversations, editing a profile and fan page and posting content to a specific wall.   Facebook started off in 2004 as a way for Harvard students (only) to communicate with each other in a more effective way than email would allow. Today, it the semi-public forum of millions of people all over the world. For many, facebook is a place to share photos and thoughts with their friends and family, but for a growing number it is a perfect place to debate, discuss and research specific matters...


September 16, 2010


Tutorials Adal Bermann 3 Comments

Welcome to the Basic WordPress tutorial.The aim of this tutorial is to show you how simple it really is to use the WordPress administration panel as a your Content Management System.In fact WordPress is perhaps THE MOST SIMPLE tool you can use to add, delete or edit content on a website. Be it pages, blog posts, news updates or even products: with the right WordPress website, anyone can manage their website easily.The first step is to log in. Go to www.yourdomain.com/wp-admin Simply enter your username and password, then click the big blue button… Click the next button to view the next slide of this tutorial. This is the WordPress Dashboard. This is the first page you see when logging in to the administration panel. In this image you are viewing...


August 21, 2010


I can help Adal Bermann 1 Comment

It’s not a website until it’s on the web! You wouldn’t overlook the neighborhood you chose for your business, and the same goes for your host. You will be entirely dependent on that host to process and make available your content in a fast and reliable fashion. Knowing which hosts are best for you and how to transfer domains and upload/install websites via FTP is not learnt overnight. How will you react when a press release has your 200 daily visits sky-rocket to 200’000? We will gladly be your host or hosting consultant, setting you up and taking care of the entire process. Adal Design takes pride in providing qualified, personable service even years after the creation of a website. Having a website is a start, but if you rely...


August 20, 2010


I can help Adal Bermann Comments Off on SEO & Content Promotion

Draw traffic to your website. If you have a website, or are in the process of obtaining one, you want people to come see it. Attracting visitors can be a challenging task, especially if you don’t know where to begin. Fortunately, SEO is almost a science. Search engines were created to index, filter and serve users the most relevant pages on a silver platter. More than ever, people depend on these engines to send them exactly where they want to go, to find precisely what they are looking for. Thus, the logarithms of Google, Yahoo!, Altavista, Bing, etc, attempt to rate as flawlessly as possible the content, quality, popularity and pertinence of every single website. It’s no secret then that optimizing these aspects of your website is the way to...


August 20, 2010


I can help Adal Bermann Comments Off on Architecture, UI & User Experience

Why websites are like factories. Like a building with hallways and rooms, a website is a virtual space made of links and pages, some of which contain ‘machinery’. And like a factory, it is built to produce. Three key aspects of the construction must be particularly well thought for the ‘factory’ to produce: the architectural structure the space layout or ‘interior design’ the ergonomics of various control panels and widgets Every website is built for a reason. Websites must be created to fulfill specific functions; these can vary to a degree, but most are a result of the desire to: Inform or promote Sell or generate leads Enable  communication Preview and share data Access core functionalities of online software The structure, layout and ergonomics must reflect and enable the goal...


August 20, 2010


I can help Adal Bermann Comments Off on Web Design Explained

Define your esthetic identity. Giving your company, product or self an “image” is essential to successful marketing. Once that style is defined, staying true to it in all forms of media communication is essential. An image is worth a thousand words, but one that is learnt through subtle repetition can be worth millions. Design: Design is the art of using esthetics as a universal language to seamlessly convey a large amount of holistic messages. The design of your website, business cards and other supports leaves implicit impressions about the various aspects of your identity: Sector of Industry Price Range Targeted Public Spirit and Angle Intentions and Concerns If you have not already made these decisions concerning your company or product, the design of your first advertising media is a perfect...


April 24, 2010


Reviews Adal Bermann 10 Comments

GoDaddy vs BlueHost vs Fatcow vs Doteasy vs GoDaddy vs GoDaddy Everything is out of control… GoDadddy did it! They did awesome marketing, and created an expense ladder in place of a user interface. They trick so many, every day… So many of my innocent, well intended customers and friends buy their domain on GoDaddy. Then they get free hosting and insist on using it. This is just the beginning of more expenses and a rapidly developing feeling of commitment and attachment to their service. Their model is based on a few simple strategies: Attract with the images of young female bodies. Hook with the the cheapest initial sale possible. Make further purchases necessary but promising. Rely on thrift and cognitive dissonance to create a dependency. GoDaddy’s psychological war-fare comes...


March 27, 2010


Tutorials Adal Bermann 12 Comments

To continue in suite of my previous article on automatically displaying your blog’s posts (the RSS feed) on a facebook page, let’s see how this can also be accomplished on Linkedin. Before I dive into the image-rich detailed description of the process, let’s take a few second to remember why and how we would do such a thing… The internet has changed. Just a few years ago, web developers were quite content creating static pages of information and posting them onto the web like tiles on a wall. With the blog-revolution began a series of innovations that enabled non-technical people to easily publish data on the internet. Sites like Wikipedia, YouTube and Blogger started offering a new way to look at the internet: rather than an accumulation of domains and...